Biography

Alex Todorovic is co-founder and CEO of Arbor, an automated environmental footprinting software that enables brands to measure, improve, and showcase the CO2 metrics of their products. Utilizing his extensive background in both software and business development, Alex has put his sights towards combating climate change, with a focus on always aiming to create positive human impact. Alex's passion for protecting the environment comes from his love of the outdoors. Whether it's heading to the local Canadian Rocky Mountains for some hiking or snowboarding, or playing just about any sport there is, most of the time Alex is doing something outside on his off hours.